10x Launches

This training is focused exclusively on launch copy. Based on insights and "themeplates" from dozens of launches in the six- and seven-figure range.

What's included?

Video Icon 61 videos File Icon 68 files

Contents

START HERE
Welcome to 10x Launches
13 mins
Welcome to 10x Launches
65 KB
What's Inside
7 mins
What's Inside
56.1 KB
How to Get the Most ROI
6 mins
How to Get the Most ROI
55.8 KB
Module 1: The 'Coaching The Conversion' Method
Module Overview
12 mins
Module Overview
53 KB
Coaching The Conversion Process Map
420 KB
Introduction to the Coaching The Conversion Method
12 mins
Introduction to the Coaching The Conversion Method
63.1 KB
The 4 Foundations of Coaching The Conversion
9 mins
The 4 Foundations of Coaching The Conversion
59.6 KB
The Art of Sequencing
5 mins
The Art of Sequencing
55.3 KB
5 Core Subsequences of Every Launch
7 mins
5 Core Subsequences of Every Launch
57 KB
Direct Response 2.0
16 mins
Direct Response 2.0
64.7 KB
The 5Cs of a Successful Conversion Coach
17 mins
The 5Cs of a Successful Conversion Coach
67.2 KB
Module 1 Quiz
Module 2: The 3D, Ever-Evolving Avatar
Welcome
6 mins
Welcome
53.7 KB
7 Milestones of the Buyer’s Journey
30 mins
7 Milestones of the Buyer’s Journey
80.6 KB
The 6th Level of Awareness Walkthrough
6 mins
The 6th Level of Awareness Worksheet
2.75 MB
The 3D Avatar
6 mins
The 3D Avatar
53.7 KB
The 3D Avatar Workbook
2.74 MB
Moment of Highest Tension Walkthrough
8 mins
The Perfect Testimonial Walkthrough
7 mins
47 Golden Questions Walkthrough
21 mins
47 Golden Questions Walkthrough
74.2 KB
47 Golden Questions Workbook
2.77 MB
Anatomy of a Buyer
12 mins
Anatomy of a Buyer
60.6 KB
Module 2 - Quiz
Module 3: Segmentation and Confirmation
Welcome
5 mins
Welcome
55.2 KB
Segmentation and Confirmation
14 mins
Segmentation and Confirmation
60.8 KB
Workbook Walkthrough
9 mins
Workbook Walkthrough
60.8 KB
Workbook + Themeplate Pack 3.pdf
2.86 MB
Module 3-Themeplate Pack Editable.docx
19.2 KB
TEMPLATE 1: The Exclusively Empowered Callout
8 mins
TEMPLATE 1: The Exclusively Empowered Callout
61.8 KB
TEMPLATE 2: The Bieber
7 mins
TEMPLATE 2: The Bieber
55.4 KB
TEMPLATE 3: The Way Too Early Ultimatum
7 mins
TEMPLATE 3: The Way Too Early Ultimatum
55.9 KB
TEMPLATE 4: The WTSAY Confirmation
8 mins
TEMPLATE 4: The WTSAY Confirmation
57.9 KB
TEMPLATE 5: The WTSAY Confirmation Version B
62.1 KB
TEMPLATE 5: The WTSAY Confirmation Version B
9 mins
Module 3 - Quiz
Module 4: Pre Launch
Pre Launch - Main Lesson
17 mins
Pre Launch - Main Lesson
64.3 KB
Workbook Walkthrough
17 mins
Workbook Walkthrough
71.3 KB
Module 4 - Workbook + Themeplate Pack
3.28 MB
Module 4- Themeplate Pack Editable.docx
25.5 KB
TEMPLATE 6: Slaughterhouse V
9 mins
TEMPLATE 6: Slaughterhouse V
59.7 KB
TEMPLATE 7: Slaughterhouse IV
7 mins
TEMPLATE 7: Slaughterhouse IV
57.6 KB
Module 4 - Quiz
Module 5: Launch
Launch - Main Lesson
19 mins
Launch - Main Lesson
67.3 KB
Workbook Walkthrough
10 mins
Workbook Walkthrough
62.9 KB
Workbook + Themeplate Pack 5.pdf
2.83 MB
Module 5- Themeplate Pack Editable.docx
32.8 KB
TEMPLATE 8: The Calm Before
10 mins
TEMPLATE 8: The Calm Before
59.5 KB
TEMPLATE 9: The Anti-Launch Launch
14 mins
TEMPLATE 9: The Anti-Launch Launch
65.7 KB
TEMPLATE 10: The Aladdin
14 mins
TEMPLATE 10: The Aladdin
65.5 KB
Module 5 - Quiz
Module 6: Sales
Sales - Main Lesson
14 mins
Sales - Main Lesson
63.2 KB
Workbook Walkthrough
10 mins
Workbook Walkthrough
61.3 KB
Workbook + Themeplate Pack 6.pdf
2.84 MB
Module 6-Themeplate Pack Editable.docx
31.8 KB
TEMPLATE 11: The Upgraded FAQ
18 mins
TEMPLATE 11: The Upgraded FAQ
67.2 KB
TEMPLATE 12: The Curious Case
7 mins
TEMPLATE 12: The Curious Case
55.4 KB
TEMPLATE 13: The Point of No Return
7 mins
TEMPLATE 13: The Point of No Return
58.4 KB
TEMPLATE 14: The Blind Eye
7 mins
TEMPLATE 14: The Blind Eye
56.4 KB
Module 6 - Quiz
Module 7: Closing
Closing - Main Lesson
27 mins
Closing - Main Lesson
75.9 KB
Workbook Walkthrough
9 mins
Workbook Walkthrough
61.7 KB
Workbook + Themeplate Pack 7.pdf
2.85 MB
Module7-ThemeplatePackEditable.docx
23.2 KB
TEMPLATE 15: The Perfect For You If
16 mins
TEMPLATE 15: The Perfect For You If
67.8 KB
TEMPLATE 16: The 7-Digit Doubt Destroyer
8 mins
TEMPLATE 16: The 7-Digit Doubt Destroyer
57.4 KB
TEMPLATE 17: The Psycho Cybernetic
11 mins
TEMPLATE 17: The Psycho Cybernetic
62.9 KB
TEMPLATE 18: The Danny Tanner
11 mins
TEMPLATE 18: The Danny Tanner
61 KB
TEMPLATE 19: The Co-Creative Close
8 mins
TEMPLATE 19: The Co-Creative Close
59.1 KB
Module 7 - Quiz
Office Hours Recordings
Session 1 - Bonus Themeplate: "The Piglet"
55 mins
Session 1 - Bonus Themeplate: "The Piglet"
1.23 MB
Bonus Themeplate: The Piglet
86.6 KB
Session 2 - Bonus Themeplate: The "Captain Obvious" Close
59 mins
Session 2 - Bonus Themeplate: The "Captain Obvious" Close
1.5 MB
Bonus Themeplate 2 - "Captain Obvious"
106 KB
BONUSES
Bonus 1 - Launch Method Reviews + The Minimum Viable Funnel
36 mins
Bonus 1 - Launch Method Reviews + The Minimum Viable Funnel
88.4 KB
10x Launches - MVF Slides.pdf
271 KB
Bonus 2 - Contextology & "The One Off Wonder"
22 mins
Contextology - PDF
48.1 KB
Contextology - Worksheet Walkthrough
10 mins
Bonus 3 - The 3-Part Webinar "Show Up" Sequence
5 mins
3-Part Webinar Show-Up Sequence
184 KB
3-Part Webinar Show-Up Sequence - Editable.docx
50.1 KB
Email 1
11 mins
Email 2
8 mins
Email 3
16 mins
BONUS: EXPERT INTERVIEWS
The Role of Storytelling in the Conversion Process w/ George Huang
(1h 14m 15s)
The Future of Funnels & How to be Fiercely Authentic w/ Scott Oldford
41 mins
Advanced Story Alchemy w/ Kylie Slavik
46 mins
How to Create, Launch, and Deliver a 5 Figure Productized Copywriting Service w/ Prerna Malik
50 mins